One-Size-Fits-All Promotions Cost Businesses Over 1T Dollars a Year

Get the most from your promotions with AI-driven solutions for marketing, personalization, analytics and more through the most comprehensive set of promotion optimization solutions and services available.

Maximize Your Promotional Dollars

More than half of all consumer products purchased are bought “on sale”, and while traditional promotions can drive demand, they do so in an inefficient way. Brands are often forced to sacrifice margin in order to drive conversions. Most promotions executed are susceptible to fraud, costing industries trillions of dollars. There is a better way.

RevTrax allows you to easily personalize and connect with individual customers at scale. By combining artificial intelligence, predictive consumer analytics and marketing automation, your entire promotional strategy is optimized, delivering better revenue and margin performance, greater customer engagement, brand loyalty as well as a reduction in promotional fraud.

Optimizing your promotional strategy can increase sales by 3–6% and profits by 5–10% over the promotional period.

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Products

01

Universal Mobile
Offer™

The Premier Retailer-Agnostic, Digital Offer for CPG

02

RevTrax
AI

AI-driven, Personalized Promotions

03

Predictive
Purchase Data™

Behavioral-based Personalization, Segmentation & Audience Targeting

04

Offer Management Platform

Coupon, Incentive, Promotion & Offer Management in one-place
Business Impact

Over 345 Million Optimized Engagements and Counting

 

Over the past decade, we’ve analyzed how consumers behave to variances in pricing and promotions. With over 1.2 Billion data points, our technology is able to analyze both known and unknown audiences and deploy hyper-personalized offers and promotions with a higher chance of conversion in a privacy by design framework.

We match your promotions to consumers based on predictive analytics, resulting in more conversions, higher margin sales and a reduction in promotional fraud all while delivering the optimal customer experience.

– Win more business at higher margins, increase units moved, boost customer acquisition and more

– Convert known and unknown audiences through behavioral targeting & independent predictive analytics

– Automate the creation, distribution and tracking of consumer discounts, coupons and incentives across omnichannel campaigns

RevTrax Partners & Integrations

Case Studies
Promotions for Product Replenishment

Promotions for Product Replenishment

RevTrax partners successfully predict optimal product replenishment windows to increase subsequent purchase rates. CHALLENGE A marketer was faced with a consumer product cycle challenge – as each consumer has a different usage rate, how can you be sure to reach each...

Dynamic Email Promotions at the Moment of Open

Dynamic Email Promotions at the Moment of Open

RevTrax partners implement dynamic email, creating offers that feature appropriate apparel depending on the weather.     CHALLENGE A marketer wanted the ability to create emails with dynamic content, without investing in the time-consuming creation of multiple...

Smarter Sampling for Trial & Loyalty

Smarter Sampling for Trial & Loyalty

RevTrax partners track the ROI of sampling events and enable ongoing communications with opt-in consumers.   CHALLENGE Sampling events are expensive and time-consuming, and it is difficult to understand the connection between a sampling event and follow-on...