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RevTrax Blog

Personalized Promotions Need to Join Contactless Payments and Curbside Pickup as Digital-First Necessities
Driving customer loyalty and ensuring reliable sales.
November 30, 2020
Targeting Millennials And Gen-Z Could Help Save Holiday 2020 Shopping
Driving sales by riding the new wave.
November 23, 2020

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No Second Stimulus for Holiday 2020 Shopping Means Retailers Must React Fast, But Smartly
Without another round of government stimulus to buoy sales, retailers just need to target the right customers.
November 19, 2020
What a COVID Vaccine Could Mean for a Retail Comeback
‘Tis the season for an economic rebound.
November 17, 2020
Alvin Glay of Response Media on the importance of building a data infrastructure to create a personalized, seamless consumer experience
Response Media’s Alvin Glay highlights why leveraging data is critical to designing a seamless, personalized consumer journey and establishing a direct-to-consumer relationship. Originally part of ...
November 12, 2020
RevTrax's Jonathan Treiber on why mobile payments and everchanging consumer expectations are exciting, yet concerning
RevTrax’s CEO and Co-founder Jonathan Treiber highlights why contactless mobile payments are now appealing to consumers and why meeting consumer expectations are keeping brands up at night. ...
November 12, 2020
Casey Sullivan, Brand Engagement Lead at Clorox on how artificial intelligence, data driven marketing, and other data solutions are the driving forces behind successful brand strategies
Casey Sullivan, Brand Engagement Lead at Clorox examines why artificial intelligence, data driven marketing, and other data solutions are preeminent trends to focus on going forward. Originally part ...
November 12, 2020
Response Media’s Alvin Glay on why personalization, mobile coupons, and data security should be top of mind for every brand
Response Media’s Alvin Glay highlights his excitement surrounding personalization and consumer preferences shifting to mobile coupons, while expressing concern navigating around privacy and data ...
November 12, 2020
Clorox Brand Engagement Lead, Casey Sullivan on challenges promotional marketers may face heading into 2021
Casey Sullivan, Brand Engagement Lead at Clorox discusses consumer attention spans, staying on top of technological changes, and why personalization is so important in 2021. Originally part of our ...
November 12, 2020
Response Media’s VP of Growth and Strategy, Alvin Glay on challenges promotional marketers may face heading into 2021
Alvin Glay of Response Media explains why promotional marketers need to try harder than ever to prevent their consumers from switching to other brands heading into 2021. Originally part of our ...
November 12, 2020
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