One-Size-Fits-All Promotions Cost Businesses Over 1T Dollars a Year
Get the most from your promotions with AI-driven solutions for marketing, personalization, analytics and more through the most comprehensive set of promotion optimization solutions and services available.
Maximize Your Promotional Dollars
More than half of all consumer products purchased are bought “on sale”, and while traditional promotions can drive demand, they do so in an inefficient way. Brands are often forced to sacrifice margin in order to drive conversions. Most promotions executed are susceptible to fraud, costing industries trillions of dollars. There is a better way.
RevTrax allows you to easily personalize and connect with individual customers at scale. By combining artificial intelligence, predictive consumer analytics and marketing automation, your entire promotional strategy is optimized, delivering better revenue and margin performance, greater customer engagement, brand loyalty as well as a reduction in promotional fraud.
Optimizing your promotional strategy can increase sales by 3–6% and profits by 5–10% over the promotional period.
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Offer Management Platform
Over 345 Million Optimized Engagements and Counting
Over the past decade, we’ve analyzed how consumers behave to variances in pricing and promotions. With over 1.2 Billion data points, our technology is able to analyze both known and unknown audiences and deploy hyper-personalized offers and promotions with a higher chance of conversion in a privacy by design framework.
We match your promotions to consumers based on predictive analytics, resulting in more conversions, higher margin sales and a reduction in promotional fraud all while delivering the optimal customer experience.
– Win more business at higher margins, increase units moved, boost customer acquisition and more
– Convert known and unknown audiences through behavioral targeting & independent predictive analytics
– Automate the creation, distribution and tracking of consumer discounts, coupons and incentives across omnichannel campaigns
RevTrax Partners & Integrations
Reckitt Benckiser approached RevTrax looking to improve offer performance for the Air Wick Air Fresheners brand. They were specifically searching for ways to reduce over subsidizing…
In September 2019, the Clorox Company, a leading global manufacturer of consumer and professional products, approached RevTrax with the desire to increase promotional marketing efficiency…
RevTrax partners improve customer service with personalization, combining direct mail and digital offers to provide actionable insights and measurable ROI. CHALLENGE A marketer was frustrated by the lack of transparency involved with the customer service center’s...