The world economy has been disrupted by the COVID-19 pandemic in an unprecedented way affecting almost every industry. Consumer priorities and purchase habits have shifted due to both the economic and public health crises.
In our last infographic, we measured consumer price sensitivity across 6 industries and compared the results from the pre-pandemic period to the pandemic economy. In this infographic, we discuss how the pandemic has affected consumer device usage.
See our findings below:We've helped hundreds of brands over the past decade enhance their discounting and promotional strategies. If you'd like to learn how RevTrax can help you, contact us to speak to a specialist.