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Why Brands Shouldn’t Overlook Presidents’ Day in 2021
Looking at the calendar, it can be easy to lose Presidents’ Day in the mix of post-holidays retail opportunities. But it’s important to think of it as sort of a yin to Valentine’s Day’s yang. Where ...
January 27, 2021
Valentine’s Day Represents a Retail and CPG Opportunity in 2021
If holiday shopping trends taught us anything in 2020, it was to expect the unexpected. Approximately one year ago, the U.S. began instituting COVID-19 lockdown orders, which drastically altered ...
January 20, 2021

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How Brands Can Maximize Margins on Promotions Ahead of the Super Bowl
After a 2020 holiday shopping season marred by the uncertainty wrought by the COVID-19 pandemic, companies across the U.S. will be circling February 7th on their calendars. The Super Bowl, one of the ...
January 11, 2021
How Brands Can Eliminate Overstock and Still Drive Sales
Going beyond just holding massive sales at deep discounts.
December 28, 2020
New Year, New Tools
Thinking differently and acting differently as a data-driven organization.
December 22, 2020
Infographic: The Pandemic's Impact on Consumer Device Usage
The world economy has been disrupted by the COVID-19 pandemic in an unprecedented way affecting almost every industry. Consumer priorities and purchase habits have shifted due to both the economic ...
December 14, 2020
2020 Year in Review: Top 10 Blog Posts
With 2020 is coming to a close, we’ve taken the time to reflect on the year that was and all of the change that occurred. We've seen how quickly eCommerce has grown and how the pandemic has impacted ...
December 8, 2020
RevTrax AI: Personalized promotions optimized and deployed by artificial intelligence
"77% of marketing teams in high-performing companies use AI applications in marketing efforts." - Salesforce State of Marketing Survey 
October 21, 2020
How Geo-Targeting Hyper-Regional Campaigns Will Empower Marketers Now More Than Ever
Take the reins against regional restrictions and lockdowns during COVID-19.
August 10, 2020
How AI Provides Marketers with Clarity Amid Uncertainty
Exponentially enhance your data-driven marketing efforts.
August 6, 2020