RevTrax Insights | Behavioral Marketing

Offer Management Platform
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SmartOffers^®

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Channel Solutions

SmartOffers^®

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Brand Site, Apps, & Organic Traffic

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White paper: Integrating Promotech Across the Marketing Stack

Read our new white paper to learn how intelligent promotions can be deployed to deliver valuable path-to-purchase insights across a variety of marketing channels, including: Brand Websites, Email, SMS / Text Messaging, Affiliate Marketing, and more.
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The 2018 RevTrax Promotions Benchmarking Report

Ever wonder how offers perform in different channels? How does Email compare to Search? What about different brand categories? And what channels should Personal Care brands leverage for growth? Download the report and learn how brands in Home, Health, Food, Kids, and Pet successfully mixed channels and delivered the right campaigns to secure higher than average redemption rates.
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Behavioral Marketing Posts

Preparing for the Death of Third-Party Cookies With Predictive Data

When Google announced that it would be phasing out third-party cookies—small pieces of data that are used for tracking and targeting personas across the internet—in 2019, it immediately disrupted ...