<div style="display:inline;"> <img height="1" width="1" style="border-style:none;" alt="" src="//www.googleadservices.com/pagead/conversion/1040513460/?label=CwxPCKTchXMQtPOT8AM&amp;guid=ON&amp;script=0">
Get Started
I'm interested in Behavioral Targeting
CPG
AI
CTO
PPC

Behavioral Targeting Posts

Response Media’s Alvin Glay on why personalization, mobile coupons, and data security should be top of mind for every brand
Response Media’s Alvin Glay highlights his excitement surrounding personalization and consumer preferences shifting to mobile coupons, while expressing concern navigating around privacy and data ...
November 12, 2020
Clorox Brand Engagement Lead, Casey Sullivan on challenges promotional marketers may face heading into 2021
Casey Sullivan, Brand Engagement Lead at Clorox discusses consumer attention spans, staying on top of technological changes, and why personalization is so important in 2021. Originally part of our ...
November 12, 2020

SUBSCRIBE

Receive our insights directly in your inbox.

Sign up to recieve valuable industry insights from the RevTrax team.

Response Media’s VP of Growth and Strategy, Alvin Glay on challenges promotional marketers may face heading into 2021
Alvin Glay of Response Media explains why promotional marketers need to try harder than ever to prevent their consumers from switching to other brands heading into 2021. Originally part of our ...
November 12, 2020
Jonathan Treiber, CEO and Co-founder of RevTrax discusses the biggest changes in promotional marketing in 2020
CEO and Co-founder, Jonathan Treiber of RevTrax explains how the shift to ecommerce among other trends shaped promotional marketing in 2020. Originally part of our Virtual Roundtable Event on The ...
November 12, 2020
Jonathan Treiber, CEO and Co-founder of RevTrax on Challenges promotional marketers may face heading into 2021
Jonathan Treiber of RevTrax touches on how complacency from an innovation standpoint could cause problems for promotional marketers in 2021. Originally part of our Virtual Roundtable Event on The ...
November 12, 2020
David Rasho, Principal and Co-founder of Access2Insights on the importance of fulfilling consumer’s wants and needs
David Rasho of Access2Insights explains how developing POVs on the biggest industry trends can help brands meet consumer expectations. Originally part of our Virtual Roundtable Event on The Future of ...
November 12, 2020
Recap: The Future of Promotional Marketing Virtual Roundtable
Some of the industry's top talents met to discuss the advancements in promotional marketing technologies, tools and tactics.
November 11, 2020
Believe It or Not — This Holiday Shopping Season is the Time to Leverage Marketing Experimentation
The lucrative holiday shopping season will be extended this year, which may or may not be a good thing. Due to the ongoing COVID-19 pandemic, retailers have begun rolling out holiday season deals ...
November 9, 2020
How Brands Must Combat Promotional Fraud During the 2020 Holiday Season
It’s the most wonderful time of year…to prevent fraud.
November 6, 2020
Smart Discounting Will Increase Margins this Holiday Season
Who wasn’t caught off guard by the ramifications of the COVID-19 pandemic? From March 2020 onward, there have been retailers reeling from the devastating downturn wrought by market uncertainty, now ...
November 3, 2020
Page 2 of 3