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Email Marketing Posts

How Our Offer Management Platform Works with Every Email Service Provider
According to Adobe’s annual consumer email survey, email is the preferred vehicle of contact by brands, topping the list for 50% of respondents, nearly 30 points above the second place vehicle – ...
March 26, 2019
MediaPost highlights Email Promotions Benchmarking Figures From RevTrax
An article recently published in MediaPost leverages the RevTrax Promotions Benchmarking Report to shed some light on email as an important marketing channel, especially when it comes to offer ...
February 28, 2019

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RevTrax CEO Discusses Retail Sneaker Market with Glossy
A new article recently published in Glossy titled, 'In a sneaker market dominated by resale, Foot Locker is aiming to stay relevant,' features RevTrax CEO Jonathan Treiber discussing his thoughts on ...
February 13, 2019
How an Offer Management Platform Can Enhance Customer Segmentation
Delivering offers to segmented groups of customers can be a challenge without the right resources. Dynamic email sent from an offer management platform can allow marketers to connect with their ...
December 13, 2018
How Email Marketers Can Prevent Coupon Fraud Using an Offer Management Platform
By simply forwarding an email offer to friends and family, consumers can quickly distribute unsecured offers for redemption, costing businesses valuable revenue. However, email marketers can prevent ...
November 16, 2018
PromoTech Security Gets a Boost with New RevTrax Patent
RevTrax has announced today in a new press release that they have received a new patent boosting their technology’s ability to secure offers of all kinds. The patent specifically enables RevTrax to ...
August 23, 2018
Marketing Trends 2018: Introducing the RevTrax Promotions Benchmarking Report
At RevTrax, the PromoTech platform has been used by brands across many industries to serve almost a billion offers over the last decade. The data gathered from these promotions has provided a wealth ...
August 21, 2018
RevTrax Named as a Brilliant Way to Boost Marketing Performance, Conversion Rates
A new Forbes.com article published today titled, "The Brilliant Ways Kimberly-Clark Uses Big Data, IoT & Artificial Intelligence To Boost Performance," mentions RevTrax Smart Offers as a way that ...
July 13, 2018
Dynamic Email Tactics to Support One-to-One Marketing
More than 3 billion people worldwide maintain active email accounts, giving email a more comprehensive reach than any other marketing channel. However, with almost 250 billion emails sent daily¹, the ...
February 12, 2018