RevTrax Insights | Offer Value Testing

Offer Management Platform
Channel Solutions

SmartOffers^®

Data & Reporting
Channel Solutions

SmartOffers^®

Data & Reporting

Brand Site, Apps, & Organic Traffic

Email

Search

Social

Display & Video

Affiliate

SMS/Mobile Text

Direct Mail

Print-At-Home

Mobile Wallet

e-Commerce Offers

High-Value Offers

Offer Validation API

Receipt Upload

Customer Service Solution

Testing Solutions

FSI Predictive Analytics

ROI Measurement

Custom Analytics
White paper: Integrating Promotech Across the Marketing Stack

Read our new white paper to learn how intelligent promotions can be deployed to deliver valuable path-to-purchase insights across a variety of marketing channels, including: Brand Websites, Email, SMS / Text Messaging, Affiliate Marketing, and more.
Industries
Industries
CPG

Retail

Travel

Financial Services

Automotive
The 2018 RevTrax Promotions Benchmarking Report

Ever wonder how offers perform in different channels? How does Email compare to Search? What about different brand categories? And what channels should Personal Care brands leverage for growth? Download the report and learn how brands in Home, Health, Food, Kids, and Pet successfully mixed channels and delivered the right campaigns to secure higher than average redemption rates.
Partner Ecosystem
Success Stories
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About
About Us

Case Studies and Whitepapers

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I'm interested in Offer Value Testing

Everything

Retail

Trends

Analytics

Data

Shopper Marketing

CPG

Business Intelligence

Personalization

CPG Industry

Digital Promotions

Affiliate Marketing

Offline Retargeting

Omnichannel

Online-to-Offline

Retail Industry

Mobile

Security

Whitepaper

O2O Marketing

Path-to-purchase

holiday promotions

Big Data

Data Science

Email Marketing

Offer Management Platform

Case Study

Offer Validation

BOPIS

Direct Mail

Dynamic Email

Events

First-Party Data

Loyalty

Machine Learning

Offer Value Testing

Social

AI

Behavioral Economics

Products

Promotional Analysis

Company Culture

Consumer

Enterprise marketing

Pomotional Analysis

Report

Travel Marketing

webinar

A/B Testing

Automotive

Display Re-Targeting

PPC

Paid Search

RFP Design

RFP Generation

Reinforcement Learning

brand marketing

financial services marketing

patent

RevTrax Blog

7 Signs Brand Marketers Need an Offer Management Platform

Given the variety of channels in the digital age, it’s becoming more and more challenging for brand marketers to manage the distribution and redemption of their digital offers. However, an offer ...

January 31, 2019

What Is An Offer Management Platform (OMP) and Why Do Brand Marketers Need One?

Brands today are tasked with running many different marketing campaigns to reach diverse audiences, increasing the need to distribute offers at scale. However, too often marketers leave offers ...

January 25, 2019

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Control, Measure, and Save: 6 Key Benefits of an Offer Management Platform

Over 2 billion offers are redeemed by United States consumers annually¹. Marketers who do not take the proper measures to secure offers put their organization at risk for lost revenue through ...

January 17, 2019

How to Apply Offer Value Testing for Marketing Spend Optimization

Offers and discounts are a proven method of successfully introducing new products, gaining new customers, engaging existing customers, and clearing inventory. One study showed that 96% of shoppers ...